This episode is sponsored by Kingswaysoft.

John Gravely is a Technology Entrepreneur and Investor. He founded, built and sold two software companies; ClickDimensions (sold to Accel-KKR in 2016 for $51M) and c360 Solutions (sold to CDC Corp in 2006 for $6.5M).  He also spent time at Scribe Software. 

In this Episode 

  • John’s Dynamics career  
  • Life post the sale of ClickDimensions 
  • Why he focused on Marketing with ClickDimensions 
  • Role of the ISV in Dynamics ecosystem  
  • Opportunities for ISV’s with Dynamics 
  • Building blocks to becoming a successful ISV 
  • How to market an ISV 
  • Dynamics partners and the ISV 
  • Microsoft and the ISV 
  • Events and the ISV 
  • ISV competition from other companies 
  • Working relationship between an ISV and Microsoft 
  • Tipping point with ClickDimensions 
  • The ClickDimensions Team and the role they place in ClickDimensions success 
  • Team culture 
  • Advice for people considering becoming an ISV in the Dynamics ecosystem? 

Book Recommendations 

  • The New Rules of Marketing and PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers – David Meerman Scott  
  • Sailing Alone Around the World – Joshua Slocum  

Resources Mentioned  

Contact Details 




Your Host is Mark Smith – nz365guy 

Business Solutions MVP 






Music Credit 

I dunno by grapes (c) copyright 2008 Licensed under a Creative Commons Attribution (3.0) license. Ft: J Lang, Morusque